. . . Thursday April 29, 2004

10.5 Richter, Not Ratings

Scientists, critics and government officials are all ripping NBC’s upcoming miniseries call 10.5 that features a massive earthquake in Seattle.

I don’t enjoy these disaster picts, so maybe I’m biased. But the fact is that shows like this take too much of a financial risk. NBC spent millions on the series. If there is a quake of any significance anywhere in the next week, they’ve pretty much got to drop the show. It doesn’t make financial sense to take such a risk for entertainment that sucks.

Concentration is important!